A stunning sense of arrival greets you at Radisson Blu Mall of America. From a cozy fireplace in the lobby, to dramatic blue lighting on a three dimensional wall setting the backdrop for your stay, design is apparent from the get-go. What’s less obvious to the eye, is that each unique design tells a story inspired by rich history. Minnesota roots and Scandinavian décor elements fill the hotel, along with the consistently contemporary style that Radisson Blu hotels embody around the globe.
Jim Hamilton design
The mastermind behind the art is UK-based designer Jim Hamilton of Graven Images, who decided that his central vision was to not simply design, but to tell a story.
The story begins way back when, with the SAS Royal Hotel, the first 'designer hotel' was created by Danish architect, Arne Jacobsen. Jacobsen, popularly known for crafting the world famous Swan™ and Egg™ chairs in 1959, made a big impact on Radisson Blu design heritage. Hamilton decided to incorporate these Scandinavian designs in Minnesota by adding Jacobsen inspired fuchsia-colored chairs in the hotel’s boardrooms and common spaces, paying homage to the brand's history.
Another chapter of the story? A grand location. Being the only hotel directly connected to Mall of America®, Hamilton was able to gain inspiration from the landmark itself. Stretching from the first floor lobby up to the second floor FireLake Grill House & Cocktail Bar, Hamilton designed the prominent, white three dimensional Krion wall that resembles a pristine shopping bag with treasures inside, topped with issue paper. A shopping connection is certainly unavoidable, when staying near the United States’ largest shopping mall.
With historic and location inspirations in place, attention is turned to the many other locally influenced designs including an aerial interpretation of Minnesota’s beautiful ‘Land of 10,000 Lakes’ in the rug in the lobby’s seating area. The pattern itself was taken from a topographical map of Minnesota, packed with lakes and lush greenery. This rug accompanies one-of-a-kind furniture: hanging loungers. These ceiling mounted pieces suspend 40 feet from the ceiling and, according to Hamilton, are meant to stand alone as unique, relevant, and interesting designer elements, not to mention, a premier selfie spot.
From the introduction to the epilogue, the Minnesota design story of this hotel is ornate. “The Radisson Blu Mall of America is a genuine piece of art in its own right that is thoughtfully designed and carefully crafted as a tribute to its Minnesota location,” General Manager Harry Gorstayn says. “Everywhere you look, you will find unique Jim Hamilton creations that make the hotel both a beautifully designed property, as well as an artistic landmark.” Much like starting a good book, once you get a taste of the many design inspirations, you’ll want to see them through to the end. Design is in the details, and they await at every turn.